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BSB42615 Certificate IV in Small Business Management

Thinking of running a small business...

This qualification is suitable for those who are looking at establishing a small business. This qualification will assist you in developing the skills and knowledge in developing problem solving skills, able to analyse and evaluate information from a variety of sources. Provide leadership and guidance to others, operate a small to medium size business successfully.

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Here’s what you’ll learn;

BSBPRO401Develop product knowledge

Develop skills and knowledge required to develop product knowledge in preparation for the sales process. It includes information on how to:

-acquire knowledge of products in a specified area
-convert product knowledge into benefits
-evaluate competitors' products

It contains learning content, case studies and examples, practice tasks and learning checkpoints.

BSBSLS408Present, secure and support sales solutions

Develop the skills and knowledge required to present sales solutions that respond to specific buying needs of a client, and to use sales processes associated with securing prospect commitment to proceed with a sale. It includes information on how to:

-prepare for sales presentation
-present sales solution
-respond to buyer signals
-negotiate and finalise sale
-support post-sale activities

It contains learning content, case studies and examples, practice tasks and learning checkpoints.

BSBMKG413Promote products and services

This unit describes the skills and knowledge required to coordinate and review the promotion of an organisation’s products and services.

It applies to individuals with a broad knowledge of the promotion of products and services specific to an organisation. They may have a responsibility to provide guidance or to delegate aspects of these tasks to others.

BSBSLS501Develop a sales plan

This unit describes the skills and knowledge required to develop a sales plan for a product or service for a team covering a specified sales territory based on strategic objectives and in accordance with established performance targets.

It applies to individuals working in a supervisory or managerial sales role who develop a sales plan for a product or service.

BSBLDR402Lead effective workplace relationships

Develop the skills and knowledge required to use leadership to promote team cohesion. It includes information on how to:

-collect, analyse and communicate information and ideas
-develop trust and confidence as a leader
-develop and maintain networks and relationships
-manage difficulties into positive outcomes

It contains learning content, case studies and examples, practice tasks and learning checkpoints.

BSBREL402 Build client relationships and business networks

Develop the skills and knowledge required to establish, maintain and improve client relationships and to actively participate in networks to support the attainment of key business outcomes. It includes information on how to:

-initiate interpersonal communication with clients
-establish client relationship management strategies
-maintain and improve ongoing relationships with clients
-build and maintain networks

It contains learning content, case studies and examples, practice tasks and learning checkpoints.

BSBSLS407Identify and plan sales prospects

Develop the skills and knowledge required to identify potential sales prospects by applying prospecting methods, and manage own sales performance by establishing a sales plan, while managing stress, time and sales-related paperwork. It includes information on how to:

-employ prospecting methods and qualify prospects
-manage prospect information
-establish an individualised sales plan
-complete sales paperwork and reports
-organise workload effectively

It contains learning content, case studies and examples, practice tasks and learning checkpoints.

BSBCUS401Coordinate implementation of customer service strategies

Develo[p the skills and knowledge required to advise, carry out and evaluate customer service strategies. It includes information on how to:

-advise on customer service needs
-support the implementation of customer service strategies
-evaluate and report on customer service

It contains learning content, case studies and examples, practice tasks and learning checkpoints.

BSBCUS402Address customer needs

This unit describes the skills and knowledge required to manage an ongoing relationship with a customer over a period of time. This includes helping customers articulate their needs and managing networks to ensure customer needs are addressed.

It applies to individuals who are expected to have detailed product knowledge in order to recommend customised solutions. In this role, individuals would be expected to apply organisational procedures and be aware of, and apply as appropriate, broader factors involving ethics, industry practice and relevant government policies and regulations.

BSBMKG419Analyse consumer behaviour

This unit describes the skills and knowledge required to analyse consumer behaviour for markets and specific

You Can Do THIS...

Potential career outcomes

Upon successful completion of the qualification, career pathways may include, but are not limited to:
– Junior Sales Associate
Sales account assistant

Sales agent

Sales representative

Delivery

This course can be delivered online, face-to-face in a classroom, self-paced via correspondence, or as a combination of both. Please ask for more details.

Language, Literacy and Numeracy

All applicants are required to complete a Language, literacy and numeracy assessment prior to enrolling and will require sufficient language, literacy and numeracy skills to be able to complete the assessment. This program requires sound communication and interpersonal skills, the capacity to read and interpret written instructions and the ability to analyse and write reports in context to the job role.

Work Placement

This qualification does not require work placement, however, it is strongly advised.

Student Support

Friendly support, advice and assistance are provided by our teaching staff and Student Services Division to all students.

Pre-requisites

There are no specific pre-requisites for this course. Students may be required to undertake an initial pre-enrolment assessment to determine their suitability for this level of study.

Pathways

Graduates may choose to further their study through enrolment in Certificate IV in Business, Certificate IV in Leadership and Management

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For more detailed information about studying with us or specific units of competency, call and have a confidential chat with one of our course advisors!

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